The Ascend ADHD Privacy Policy

Ascend ADHD is committed to ensuring that your personal information is secure at all times and that you understand how and why we use your personal data.

​We, Ascend ADHD, are the ‘controllers’ of the information we collect about you (‘personal data’). As controllers of your personal data, we are responsible for how your data is processed. The word ‘process’ covers most things that can be done with personal data, including collection, storage, use, and destruction of that data.

​This notice explains why and how we process your data and outlines your rights regarding it, including the right to access it and to object to the way it is processed. Please see the section on ‘Your rights as a data subject’ for more information.

If you have questions about this privacy policy or how we use your personal data, please email admin@ascend-adhd.com.

Personal data

‘Personal data’ is any information that relates to a living, identifiable person. This data can include your name, contact details, and other information we gather as part of our relationship with you.

​It can also include ‘special categories’ of data, which is information about a person’s race or ethnic origin, religious, political or other beliefs, physical or mental health, trade union membership, genetic or biometric data, sex life or sexual orientation. The collection and use of these data types are subject to strict controls. Similarly, information about criminal convictions and offences is also limited in the way it can be processed. We are committed to protecting your personal data, whether it is ‘special categories’ or not, and we only process data if needed for a specific purpose, as explained below.

​We collect your personal data mostly through our contact with you, and you usually provide the data. Still, in some instances, we may receive data about you from other people/organisations and through public sources such as professional media and networking sites (including LinkedIn).

​Your personal data (any information that identifies you, or can be identified as relating to you personally, for example, name, address, phone number, email address) will be collected and used by us. We’ll only collect the personal data that we need. You can give us your personal data by filling in forms on our website, subscribing to our blog, using other social media functions on our website, entering a survey or by corresponding with us (by phone, email or contracting for our services as a customer).

​Your personal data may include name, title, address, date of birth, age, gender, employment status, demographic information, email address, telephone numbers, personal description, photographs, attitudes, opinions, usernames and passwords.

​Our data and how and why we process it

We use your personal data so that we can provide our services to you, including:

  • carry out our obligations arising from any contracts we intend to enter or have entered between you and us;
  • maintain our business relationship;
  • provide you with coaching, education and advocacy services;
  • perform administration or operational functions;
  • to third parties (see below);
  • analyse visitor trends and traffic on our websites – this information does not identify you individually – and ensure that content from our site is presented in the most effective manner for you and for your computer;
  • as part of our efforts to keep our site safe and secure;
  • notify you about changes to our services or this Privacy Policy;
  • carry out market research, marketing analysis and satisfaction surveys;
  • where you have provided your contact information with the possible use of our services, advise you of news and industry updates, events, services, promotions, competitions and reports and other information that we feel may be of interest to you because it is relevant to you or your organisation. Where we do this you will be able to unsubscribe from such communications by contacting us at admin@ascend-adhd.com; and
  • to comply with our legal obligations and rights, under contracts and at law, and to cooperate with authorities and investigations.

​What legal basis do we have for using your information?

For clients as well as applicants to work for Ascend ADHD, our processing is necessary for our legitimate interests. As an ADHD coaching, education and advocacy provider, processing of personal data of our clients is a fundamental, essential part of the process in that we need the information in order to be able to provide our services.

​We will rely on a contract if we are negotiating or have entered into a coaching agreement with you or your organisation, or any other contract to provide services to you or your organisation.

​We will rely on legal obligation if we are legally required to hold information on you to fulfil our legal and regulatory obligations, such as disclosure to public authorities, regulators and investigations.

​Due to the nature of our services, we will often need to process more detailed personal data, including sensitive data such as health information that you or others provide about you. In cases with no legal basis, we will ask for your express consent orally, by email, or by an online process for the specific activity for which we require consent and record your response. Where consent is the lawful basis for our processing, you have the right to withdraw your consent to this particular processing at any time.

​Who do we share your data with

We will only share data with companies or other organisations that are essential to providing you with services. When we allow third parties acting on behalf of Ascend ADHD to access your information, we will always have complete control of what they see, how long they see it, and what they are allowed to do with it. We do not sell or share your personal information with other organisations for their use.

​We may share information with employees, third-party cloud hosting and IT infrastructure providers who host the website and provide IT support in respect of the website. We may also disclose your personal information to third parties if we are under a duty to disclose or share your personal data in order to comply with any legal obligation, or in order to enforce or apply our terms of use and other agreements, or to protect the rights or property of Ascend ADHD. This includes exchanging information with other companies and organisations for fraud protection purposes.

How we store your data

​Your personal data is held in both hard copy and electronic formats.

Electronic data, including emails, is stored on our servers in the UK and on our software suppliers’ servers in the UK.

​How long will we keep your data?

We will only use and store your information for as long as necessary for the purposes for which it was collected. How long it will be stored depends on the information in question, what it is being used for, and, sometimes, statutory legal requirements.

Once the applicable retention period expires, we will securely delete the data unless we are legally required to keep it longer or there are important and justifiable reasons why we should keep it.

​Using our website – internet-based transfers

Unfortunately, information transmission via the Internet is not completely secure. Although we will do our best to protect your personal data, we cannot guarantee the security of your data transmitted to our site; any transmission is at your own risk. Once we have received your information, we will use strict procedures and security features to prevent unauthorised access.

​Our website may include links to external websites operated by other organisations, which may collect personal data about you when you visit them. If you follow a link to any of these websites, please note that they have their own privacy policies and that we do not accept any responsibility or liability for the privacy practices of any third-party websites. Please check these policies before you submit any personal data to these websites.

Cookies on our website

Cookies are small files that websites store on your computer and that contain various types of information about your visit to a website. They are not viruses or malicious software, but they are generally aimed at providing you with a good experience when browsing a site by, for example, remembering your preferences so that you do not need to reset them every time you visit the website.

​Cookies can record information about how you browse the internet. Websites can therefore use them to advertise goods and services which, based on your browsing history, are similar to those you have previously searched online. This is why some users reject or delete cookies.

​Cookies typically expire after some time, ranging from a few minutes to more than a year. Some cookies are ‘session cookies,’ which are deleted when you close your internet browser or after a period of inactivity. Others are ‘persistent cookies,’ which remain on your computer until expiration.

​We do not store cookies on your computer without your consent unless they are strictly necessary for providing an online service or for the sole purpose of carrying out the transmission of communications.

​Your browser settings allow you to restrict or block cookies set by any website. They also allow you to clear your browsing history and delete cookies. Information about how to do this can be found at https://ico.org.uk/for-the-public/online/cookies. Mobile devices may have their own settings, and you need to refer to the device’s manual.

​Please note that restricting or disabling cookies may impact the functioning of parts of our website.

​Your rights as a data subject

As a data subject, you have the following rights about your personal data processed by us:

  • to be given information about how your data is processed and why
  • to access the personal data we hold about you
  • to ensure the information we hold about you is accurate and complete
  • to have your personal data deleted
  • to ask us to restrict the processing your personal data
  • to ask us to transfer your personal data
  • to object to us processing your data
  • to withdraw consent to the Society sending you information by email
  • rights in relation to automated decision-making and profiling

​Withdrawing consent

If we rely on your consent to process your data, you may withdraw your consent at any time.

​Complaints to the Information Commissioner

You have the right to complain to the Information Commissioner’s Office (ICO) about how we process your personal data. You can make a complaint on the ICO’s website, https://ico.org.uk/.

​Exercising your rights, queries and complaints

For more information on your rights, if you wish to exercise any right or for any queries you may have or if you wish to make a complaint, don’t hesitate to get in touch with admin@ascend-adhd.com.